---
title: "Branch Integration"
description: "Use Branch deep links after web funnel conversion."
canonical: "https://web2app.tools/integrations/branch"
dateModified: "2026-06-13"
audience: "Growth engineers"
productFit: "web2app"
---
# Branch deep links

Send users from web checkout to the correct in-app destination.

## Who this is for
Use for deferred deep linking after web purchase or signup.

## Key points
- Success step deep links
- Campaign parameter passthrough

## FAQ
### Can Branch replace the App Store step?
Branch handles in-app routing after install; store badges may still be needed for new users.

## Related documentation
- [Quickstart](https://web2app.tools/docs/quickstart)
- [App integration](https://web2app.tools/docs/app-integration)
- [Paywall step](https://web2app.tools/docs/steps/paywall)