Solution

Wellness app funnels

Wellness audiences need trust and clarity before subscribing.

Where this fits

ICP: mental health, sleep, nutrition apps.

Key points

  1. 1.Intent quiz
  2. 2.Habit plan result
  3. 3.Soft paywall with trial

Pain points

  • Sensitive positioning
  • Trust barriers
  • Seasonal campaigns

FAQ

Compliance note?

Avoid medical claims; use educational copy and clear disclaimers.