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Alex Morgan

Head of Mobile Growth

Alex has spent eight years building web-to-app acquisition flows for subscription apps. He focuses on quiz onboarding, paywall testing, and measurable handoff to App Store and deep links.

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Credentials

  • •Former UA lead at a top-100 fitness app
  • •Speaker on web-to-app funnel measurement

Expertise

Web-to-app funnelsSubscription paywallsApp handoffPaid UA optimization

Articles by Alex

How to build a web-to-app funnelHow to build an app subscription paywall funnelWeb-to-app funnels for subscription app growth

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