Funnel editor

The funnel editor is a visual canvas: each box is a step, and lines show how visitors move from one screen to the next.

Add steps

Use add step (or the equivalent control in your UI) and choose a type — Landing, Quiz, Paywall, and so on. The new step appears on the canvas; drag it to keep the flow tidy.

Connect steps

Draw a connection from one step to the next so the visitor has a path forward. The first screen is usually a landing or quiz with no incoming connection from another step.

Quiz branching

For Quiz steps, you can attach different next steps for different answers so each visitor sees a path that matches their choices.

Edit content

Click a step to open its panel — headlines, images, buttons, plans, and other fields depend on the step type. Changes apply to that step only.

Saving

The product saves your funnel as you work. If you see a save indicator or error message, wait for confirmation before closing the tab.

Tips

  • Publish only when copy and prices are final.
  • Test the full path yourself in an incognito window or another browser.
  • Keep the number of steps focused — shorter paths often convert better.

Next: step type guides